Hojicha 抹茶粉（焙茶粉）

I’ve been folding this into my morning latte and the sweet-smoky depth it adds is unreal—like a cozy campfire in a mug. The powder dissolves cleanly with a whisk, no clumps, and the nutty finish lingers just enough. Already on my second bag.

The smoky-sweet aroma hit me as soon as I opened the bag, and the caramel notes come through beautifully in a latte. I've been stirring a teaspoon into my morning milk for a week now, and the fine powder dissolves clean with no gritty bits left behind.

The roasted, nutty aroma hits you the moment you open the bag—it's like caramel and toasted rice. Bakes into cookies with a lovely smoky depth that green tea powder usually lacks, though the flavor fades a bit if you overbake. Perfect for lazy afternoons when you want something cozy.